SEO News & Updates

• What are the Makings of a High-Quality Link?
  What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, link diversity, link authority, and the sustainability of your link building efforts.
• How to Use Low Search Volume Keywords to Optimize B2B Tech Content
  For competitive niches, small addressable markets, or both, turn to this proven approach when trying to grow targeted organic traffic and brand awareness: targeting low search volume keywords.
• 7 Questions to Ask When Hiring a Content Marketing Agency
  Deciding on an agency for content marketing is often tough thanks to the sheer volume of agencies out there, and because you want to ensure that the one you pick delivers ROI. To make things easier, here are seven key questions to ask when you’re trying to find the right agency for your content needs.
• The Sky Garden Method: Discover Evergreen Link Building Opportunities Using Search Data
  Adding on to Brian Dean’s Skyscraper Technique, this is the “Sky Garden Method”. It’s a similar approach that requires no outreach time to build links, and can generate links well into the future.
• Debunking Link Building Myths in 2021
  On this week’s episode of Whiteboard Friday, guest host and MozCon speaker Shannon McGuirk walks through five link building myths prevalent in 2021, and why you shouldn’t believe them.